Mon. Mar 20th, 2023

Financial planners, sometimes known as financial advisors, are professionals who advise their clients on decisions related to wealth management and personal finance. Depending on their area of ​​expertise, financial planners can help you with everything from putting together a comprehensive retirement savings plan with an attached schedule, or simply answering a question about life insurance.

Unfortunately, financial planning is a term that is thrown around casually. The term financial planner is also applied to insurance agents, stockbrokers, investment adviser representatives, and those with advanced designations, such as the Certified Financial Professional.

As a result, some financial planners will deliver what I would call an assessment that does not need to be in your “best interest.” Often, it is in the “best interest” of the financial planner because it only suggests products that the financial planner earns a commission on. You need a fiduciary for this reason.

A fiduciary is an individual who acts in the best interest of a particular person or beneficiary. In the world of financial services, that means fiduciary advisors must only buy and sell investments that are the best fit for their clients. They do not collect commissions on recommended products.

The financial planners at Advanced Asset Management in Grandville, MI are Fiduciary advisers, not salespeople! Advanced Asset Management is a small, independent, financial planning and investment management firm in the Greater Grand Rapids area of Western Michigan. They are a fee-only fiduciary advisers and do not accept commissions or compensation of any kind based on the solutions recommended. We have been helping clients achieve their financial goals since 1997.

Contact information:

Advanced Asset Management
4555 Wilson Ave SW
Grandville, MI 49418
Phone: (616) 531-5220
Email Ron:

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